Great link with sound advice.
The important thing is to think before you speak, not a skill everyone has.
Definitely don't repeat any line that a journalist feeds you.
In Napoleonics an officer from the staff is always appointed as Media Relations Officer at events. Basically someone who can develop a relationship with journalists answer the big questions, select suitable interviewees and, God forbid, if anything goes wrong issue a (agreed with the event organiser ) statement.
I think we do need to engage with the media we can't be invisible or the hobby dies or gets marginalized, left out of budgets and legislated against. But it is everyone's responcibilty not to infect us all with foot-in-mouth disease
